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it is jsut GM skipping past sellable units to hit high dollar units instead. this has become a habit in recent years.
do you honestly think they would have any trouble selling cars for $3000 less if they all they had to do was leave off a few bells and whistles. i think not.
those who want the car with all those features will still walk right into the dealership and plunk down the money for one.
it is great to have a target market, but sales isn't a laser beam accurate system either. you make a broad appeal and let the market narrow itself after initial reaction. if the market stays broad you are already set up to move more units and maintain your margain percentage, if the market becomes narrow you moved a few extra units on hype alone and brought more shoppers into your dealership anyway.
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