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I'm going to take a page from Jim Wangers's book (and this is for print):
You show two cars, the Mustang and new Camaro. You place them nose to nose with about an inch of space between the two of them like they're ready to pounce on each other. On top you write "How do you get a Mustang owner's attention?" At the bottom two words, "Beat him."
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John
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