[qwikz28]

jim you are so on point. you are missing one thing though, and that is that most NEW CAR BUYERS don't care for reliability. people who can afford new cars, generally don't keep them.

think about it: what car company has the highest customer loyalty? the same company who marked dead last in consumer reports reliability: Mercedes.

people buy based on reputation. GM can do whatever it can to improve reliability, but until the japanese market really falls off, people will still flock to them. honda has a reputation of being reliable. therefore if something goes wrong with the car, its because of something else. but if something goes wrong with an american car, its because its american.